As a commercial photographer the market can be filled with some really interesting things to shoot, so when Johnston North America needed to shoot one of their latest industrial street sweeper machines for a national ad campaign I was ready and excited!
Johnston is an international company that builds the number one rated industrial street sweepers on the market. Big rating, big company, and this was going to be one big shoot! The shoot required both on-location images AND studio images. Even my studio was not big enough for this machine so we booked of a couple of days, rented out a production sound stage and I went to work.
The location images had to show the machine in one of its targeted habitats (construction sites) and the studio images had to show the details and build quality of the machine itself. This was an amazingly fun shoot! So with out further banter, I give you the brand new Johnston ES351 street sweeper.
P.S. Johnston was kind enough to send over a copy of one of the posters that is on display at the American Public Works Association Public Works Congress & Expo (APWA), heralded as the largest public works gathering in the world, to be held in Toronto, Ontario at the Metro Toronto Convention Center this weekend for the debut of the ES 351.